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    <title>OneUp Low-Down</title>
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      <title>OneUp Low-Down : May 2010</title>
      <description>In this month's episode of OneUp Low-Down, Oneupweb discusses its Client Summit, the anticipated Facebook Live Discussion, the latest whitepaper, and new awards!</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter33/mp3/ouw-newsletter33.mp3</link>
      <pubDate>Mon, 24 May 2010 23:00:00 -0400</pubDate>
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      <itunes:summary>In this month's episode of OneUp Low-Down, Oneupweb discusses its Client Summit, the anticipated Facebook Live Discussion, the latest whitepaper, and new awards!</itunes:summary>
      <itunes:duration>00:09:04</itunes:duration>
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      <title>OneUp Low-Down : April 2010</title>
      <description>In this month's episode of OneUp Low-Down, Oneupweb discusses its new digital marketing magazine - The Verge, its new Digital Marketing Road Show, recent awards, and a client interview.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter32/mp3/ouw-newsletter32.mp3</link>
      <pubDate>Wed, 14 Apr 2010 00:00:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>In this month's episode of OneUp Low-Down, Oneupweb discusses its new digital marketing magazine - The Verge, its new Digital Marketing Road Show, recent awards, and a client interview.</itunes:summary>
      <itunes:duration>00:07:26</itunes:duration>
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      <title>OneUp Low-Down : March 2010</title>
      <description>In this month's episode of OneUp Low-Down, Oneupweb discusses its upcoming summer Client Summit, what's new at Oneupweb, an interview with Onlee Bowden, and Oneupweb's CEO Lisa Wehr talks about how you can turn your website into a conversion machine.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter31/mp3/ouw-newsletter31.mp3</link>
      <pubDate>Wed, 24 Mar 2010 09:00:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>In this month's episode of OneUp Low-Down, Oneupweb discusses its upcoming summer Client Summit, what's new at Oneupweb, an interview with Onlee Bowden, and Oneupweb's CEO Lisa Wehr talks about how you can turn your website into a conversion machine.</itunes:summary>
      <itunes:duration>00:13:40</itunes:duration>
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      <title>OneUp Low-Down : February 2010</title>
      <description>In this month's episode of OneUp Low-Down, Oneupweb discusses its upcoming summer Client Summit, Live Strategy Sessions, Oneupweb CEO Lisa Wehr's Enterprising Woman of the Year Award, and what's new at the office.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter30/mp3/ouw-newsletter30.mp3</link>
      <pubDate>Wed, 17 Feb 2010 10:41:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>In this month's episode of OneUp Low-Down, Oneupweb discusses its upcoming summer Client Summit, Live Strategy Sessions, Oneupweb CEO Lisa Wehr's Enterprising Woman of the Year Award, and what's new at the office.</itunes:summary>
      <itunes:duration>00:09:39</itunes:duration>
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      <title>OneUp Low-Down : January  2010</title>
      <description>This is OneUp Low-Down, Oneupweb's Monthly Newsletter for January, 2010. In this episode, Oneupweb discusses what's new at Oneupweb, adobe flash, and an interview with Crestline, discussing how to get found on the web. </description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter29/mp3/ouw-newsletter29.mp3</link>
      <pubDate>Sun, 17 Jan 2010 10:18:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>This is OneUp Low-Down, Oneupweb's Monthly Newsletter for January, 2010. In this episode, Oneupweb discusses what's new at Oneupweb, adobe flash, and an interview with Crestline, discussing how to get found on the web. </itunes:summary>
      <itunes:duration>00:12:03</itunes:duration>
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      <title>OneUp Low-Down : December 2009</title>
      <description>This year in coming to an end. Learn how you can define success and failure for the year. There are no more excuses not to get involved in social media. Still time to check out The Secret to Success in 2010 still available. Finally find out what one up web is doing this Christmas from Adopt-A-Family to donations to the Salvation Army, to a new augmented reality piece. </description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter27/mp3/ouw-newsletter27.mp3</link>
      <pubDate>Tue, 15 Dec 2009 16:52:00 -0500</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/10516</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>This year in coming to an end. Learn how you can define success and failure for the year. There are no more excuses not to get involved in social media. Still time to check out The Secret to Success in 2010 still available. Finally find out what one up web is doing this Christmas from Adopt-A-Family to donations to the Salvation Army, to a new augmented reality piece. </itunes:summary>
      <itunes:duration>00:11:17</itunes:duration>
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      <title>OneUp Low-Down : November 2009</title>
      <description>Whats new at Oneupweb? New services, great prices, and web awards. Just to name a few. Oneupweb currently has several open positions. Oneupweb will be offering a first of its kind Live Strategy Session on December 2, 2009 at 2:00pm EST. Lisa Wehr, Founder and CEO of Oneupweb, and Duncan White, Director of Client Services.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter26/mp3/ouw-newsletter26.mp3</link>
      <pubDate>Wed, 18 Nov 2009 09:07:00 -0500</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/10173</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Whats new at Oneupweb? New services, great prices, and web awards. Just to name a few. Oneupweb currently has several open positions. Oneupweb will be offering a first of its kind Live Strategy Session on December 2, 2009 at 2:00pm EST. Lisa Wehr, Founder and CEO of Oneupweb, and Duncan White, Director of Client Services.</itunes:summary>
      <itunes:duration>00:09:23</itunes:duration>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : October 2009</title>
      <description>Oneupweb's new website and expanded services provide big agency talent without the big agency price tag. </description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter25/mp3/ouw-newsletter25.mp3</link>
      <pubDate>Wed, 21 Oct 2009 09:00:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/9941</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Oneupweb's new website and expanded services provide big agency talent without the big agency price tag. </itunes:summary>
      <itunes:duration>00:09:23</itunes:duration>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : September 2009</title>
      <description>Things are heating up inside the walls of Oneupweb. From a five-day motor home tour and a plethora of speaking engagements to volunteering in our own home town, there's never a dull moment when you're busy being relentless.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter24/mp3/ouw-newsletter24.mp3</link>
      <pubDate>Wed, 16 Sep 2009 13:53:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Things are heating up inside the walls of Oneupweb. From a five-day motor home tour and a plethora of speaking engagements to volunteering in our own home town, there's never a dull moment when you're busy being relentless.</itunes:summary>
      <itunes:duration>00:09:36</itunes:duration>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : August 2009</title>
      <description>Oneupweb crew hits the road bringing free online marketing makeovers to Michigan businesses.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter23/mp3/ouw-newsletter23.mp3</link>
      <pubDate>Wed, 12 Aug 2009 11:11:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Oneupweb crew hits the road bringing free online marketing makeovers to Michigan businesses.</itunes:summary>
      <itunes:duration>00:12:55</itunes:duration>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : July 2009</title>
      <description>It's finally summer time in northern Michigan and we've got some exciting things to share. From Telly Awards to eye tracking studies to piping hot popcorn, there's never a dull moment at Oneupweb.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter22/mp3/ouw-newsletter22.mp3</link>
      <pubDate>Wed, 15 Jul 2009 11:20:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/8465</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>It's finally summer time in northern Michigan and we've got some exciting things to share. From Telly Awards to eye tracking studies to piping hot popcorn, there's never a dull moment at Oneupweb.</itunes:summary>
      <itunes:duration>00:09:39</itunes:duration>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : June 2009</title>
      <description>New this month: Boats are afloat and summer has finally come after a very long hibernation, and we've got some exciting things to share. From Silver Sledgehammers to helping the environment, it's been a newsworthy month to say the least.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter21/mp3/ouw-newsletter21.mp3</link>
      <pubDate>Thu, 18 Jun 2009 13:45:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/8213</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: Boats are afloat and summer has finally come after a very long hibernation, and we've got some exciting things to share. From Silver Sledgehammers to helping the environment, it's been a newsworthy month to say the least.</itunes:summary>
      <itunes:duration>00:09:39</itunes:duration>
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      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : May 2009</title>
      <description>New this month: It's been a good month to Oneupweb with numerous award wins and some dodge ball along the way. Learn the Digital Marketing Tip of the Month and What You Should Have Read. Also, learn from the Domino's YouTube debacle at Oneupweb's Crisis Communication Corner.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter20/mp3/ouw-newsletter20.mp3</link>
      <pubDate>Thu, 21 May 2009 16:18:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/7170</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: It's been a good month to Oneupweb with numerous award wins and some dodge ball along the way. Learn the Digital Marketing Tip of the Month and What You Should Have Read. Also, learn from the Domino's YouTube debacle at Oneupweb's Crisis Communication Corner.</itunes:summary>
      <itunes:duration>00:11:38</itunes:duration>
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      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : April 2009 </title>
      <description>New this month: Read Oneupweb's new white paper, which focuses on franchisors and SEO opportunities. Check out our Upshot 50 webinar with Oneupweb's own Tim Kauffold. Follow Oneupweb at the Multi-Unit Franchising Conference via Twitter. Learn about our latest case study and what's new in the industry. Also, hear what's Hot Off the Desk of Lisa Wehr.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter19/mp3/ouw-newsletter19.mp3</link>
      <pubDate>Wed, 15 Apr 2009 11:01:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/6897</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: Read Oneupweb's new white paper, which focuses on franchisors and SEO opportunities. Check out our Upshot 50 webinar with Oneupweb's own Tim Kauffold. Follow Oneupweb at the Multi-Unit Franchising Conference via Twitter. Learn about our latest case study and what's new in the industry. Also, hear what's Hot Off the Desk of Lisa Wehr.</itunes:summary>
      <itunes:duration>00:09:05</itunes:duration>
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      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : March 2009 </title>
      <description>New this month: Oneupweb Brings Home Four Addy Awards, Oneupweb's Social Media Marketing Survival Guide Provides the Insight You Need to Know, See You at the Multi-Unit Franchise Conference in April, Oneupweb's new paper entitled The Fusion of Search and Social Media and our website redesign received a lot of news media attention, with Online Media Daily, ClickZ.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter18/mp3/ouw-newsletter18.mp3</link>
      <pubDate>Wed, 18 Mar 2009 16:12:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/6525</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: Oneupweb Brings Home Four Addy Awards, Oneupweb's Social Media Marketing Survival Guide Provides the Insight You Need to Know, See You at the Multi-Unit Franchise Conference in April, Oneupweb's new paper entitled The Fusion of Search and Social Media and our website redesign received a lot of news media attention, with Online Media Daily, ClickZ.</itunes:summary>
      <itunes:duration>00:09:24</itunes:duration>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : February 2009</title>
      <description>New this month: Oneupweb recognized as one of the top eight search marketing firms in the United States, Oneupweb rebrands and launches new website, The Fusion of Search and Social Media white paper now available, Oneupweb wins the Upshot 50, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter17/mp3/ouw-newsletter17.mp3</link>
      <pubDate>Tue, 24 Feb 2009 13:07:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary></itunes:summary>
      <itunes:duration>00:09:54</itunes:duration>
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      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : January 2009</title>
      <description>New this month: New White Paper focuses on the healthcare industry, Oneupweb predictions for 2009, are your e-commerce campaigns ready for the new year? and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter16/mp3/ouw-newsletter16.mp3</link>
      <pubDate>Wed, 14 Jan 2009 09:59:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: New White Paper focuses on the healthcare industry, Oneupweb predictions for 2009, are your e-commerce campaigns ready for the new year? and much more.</itunes:summary>
      <itunes:duration>00:09:22</itunes:duration>
      <itunes:keywords>digital, tips, ppc, ad, creative, target, market, search engines, hospitals, healthcare, white, paper, top, blog, posts, video, seo, podcasting, social, media, conversion, improvement, analytics, consultation, media, planning, placement</itunes:keywords>
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      <title>OneUp Low-Down : December 2008</title>
      <description>New this month: OneUp Low-Down Wins 2008 Davey Award, Oneupweb Named a Best of Michigan Business, Oneupweb Strategic Partnerships Benefit Both Sides, Are You On the Naughty List? and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter15/mp3/ouw-newsletter15.mp3</link>
      <pubDate>Tue, 16 Dec 2008 09:24:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: OneUp Low-Down Wins 2008 Davey Award, Oneupweb Named a Best of Michigan Business, Oneupweb Strategic Partnerships Benefit Both Sides, Are You On the Naughty List? and much more.</itunes:summary>
      <itunes:duration>00:09:50</itunes:duration>
      <itunes:keywords>davey, awards, naughty, list, corp!, magazine, case, studies, internet, retailer, multichannel, merchant, retail, buying, trends, digital, marketing, tip, social, media, campaign</itunes:keywords>
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      <title>OneUp Low-Down : November 2008</title>
      <description>New this month: A 30 foot tall Barack Obama makes an appearance at Oneupweb, Oneupweb Wins BtoB's Best 2008, Shopping Cart Parade benefits local Salvation Army, our new study uncovers important holiday shopping dates and trends, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter14/mp3/ouw-newsletter14.mp3</link>
      <pubDate>Tue, 11 Nov 2008 10:23:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: A 30 foot tall Barack Obama makes an appearance at Oneupweb, Oneupweb Wins BtoB's Best 2008, Shopping Cart Parade benefits local Salvation Army, our new study uncovers important holiday shopping dates and trends, and much more.</itunes:summary>
      <itunes:duration>00:09:50</itunes:duration>
      <itunes:keywords>barack, obama, dancing, btob, best, awards, youtube, christmas, ecommerce, job, openings, google, wpp, partnership, program, digital, tips, social, media, success</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <title>OneUp Low-Down : October 2008</title>
      <description>New this month: Vote for Oneupweb for the Upshot50, we recap this year's Franchise Update Leadership &amp; Development Conference in Chicago, learn about Oneupweb's Strategic Partnership Program, hear our Digital Marketing Tip of the Month, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter13/mp3/ouw-newsletter13.mp3</link>
      <pubDate>Wed, 15 Oct 2008 09:28:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: Vote for Oneupweb for the Upshot50, we recap this year's Franchise Update Leadership &amp; Development Conference in Chicago, learn about Oneupweb's Strategic Partnership Program, hear our Digital Marketing Tip of the Month, and much more.</itunes:summary>
      <itunes:duration>00:09:54</itunes:duration>
      <itunes:keywords>upshot50, roi, trax, podtractor, livewire, google, webmaster, tools, franchise, update, conference, search, marketing, franchisors, local, strategic, partnership, program, media, planning, placement, job, openings, natural, optimization, case, study, digital, reputation, management, blogs, serps, social, networking, groups</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : September 2008</title>
      <description>New this month: Say hi to Oneupweb at the 10th Annual Franchise Leadership and Development Conference in Chicago, OneUpWeb.com adds fresh faces to its redesign, learn about our new Implementation Services, and much, much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter12/mp3/ouw-newsletter12.mp3</link>
      <pubDate>Wed, 17 Sep 2008 09:52:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: Say hi to Oneupweb at the 10th Annual Franchise Leadership and Development Conference in Chicago, OneUpWeb.com adds fresh faces to its redesign, learn about our new Implementation Services, and much, much more.</itunes:summary>
      <itunes:duration>00:11:08</itunes:duration>
      <itunes:keywords>website, redesign, franchise, update's, leadership, development, conference, chicago, digital, survival, guides, seo, implementation, services, strategic, partnerships, jobs, client, case, studies, local, search, franchisors, franchisees</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : August 2008</title>
      <description>New this month: Oneupweb shares video interviews from this year's Traverse City Film Festival, our Franchise 500 study is now available, Corp! Magazine awards Oneupweb CEO, learn about our new, satellite office, and much, much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter11/mp3/ouw-newsletter11.mp3</link>
      <pubDate>Wed, 20 Aug 2008 09:11:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>New this month: Oneupweb shares video interviews from this year's Traverse City Film Festival, our Franchise 500 study is now available, Corp! Magazine awards Oneupweb CEO, learn about our new, satellite office, and much, much more.</itunes:summary>
      <itunes:duration>00:09:10</itunes:duration>
      <itunes:keywords>traverse, city, film, fest, michael, moore, madonna, franchise, 500, study, corp, magazine, award, columbus, ohio, office, digital, marketing, partner, program, job, openings, client, case, studies</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : July 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for July 2008. New this month: Our CEO is named by BtoB as a Who's Who in business, again; Oneupweb will be taking to the streets for the 2008 Traverse City Film Festival; our new white paper helps Franchisors understand local search; and much more</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter10/mp3/ouw-newsletter10.mp3</link>
      <pubDate>Thu, 17 Jul 2008 08:40:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for July 2008. New this month: Our CEO is named by BtoB as a Who's Who in business, again; Oneupweb will be taking to the streets for the 2008 Traverse City Film Festival; our new white paper helps Franchisors understand local search; and much more</itunes:summary>
      <itunes:duration>12:00</itunes:duration>
      <itunes:keywords>straightupsearch, podcast, communicator, awards, social, media, marketing, b2b, search, success, whitepaper, film festival, ucg</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : June 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for June 2008. New this month: Oneupweb's StraightUpSearch podcast welcomes back its original cast members, our creative team receives several Communicator Awards, our new white paper helps B2B marketers quantify search engine marketing, Oneupweb team members return home from IRCE 2008, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter9/mp3/ouw-newsletter9.mp3</link>
      <pubDate>Wed, 18 Jun 2008 10:23:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for June 2008. New this month: Oneupweb's StraightUpSearch podcast welcomes back its original cast members, our creative team receives several Communicator Awards, our new white paper helps B2B marketers quantify search engine marketing, Oneupweb team members return home from IRCE 2008, and much more.</itunes:summary>
      <itunes:duration>00:11:55</itunes:duration>
      <itunes:keywords>straightupsearch, podcast, communicator, awards, internet, retailer, conference, irce, social, media, marketing, b2b, search, success, whitepaper, aids, lifecycle</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : May 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for May 2008. New this month: Oneupweb unveils consultation service for In-House Marketing Teams, CEO Lisa Wehr to be a featured speaker at Search Engine Strategies for the Healthcare Industry audio conference, Oneupweb brings home 10 awards for marketing and creative excellence, it's the last chance to save $100 on Registration for the Internet Retailer Conference and Exhibition, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter8/mp3/ouw-newsletter8.mp3</link>
      <pubDate>Wed, 14 May 2008 09:45:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for May 2008. New this month: Oneupweb unveils consultation service for In-House Marketing Teams, CEO Lisa Wehr to be a featured speaker at Search Engine Strategies for the Healthcare Industry audio conference, Oneupweb brings home 10 awards for marketing and creative excellence, it's the last chance to save $100 on Registration for the Internet Retailer Conference and Exhibition, and much more.</itunes:summary>
      <itunes:duration>00:11:40</itunes:duration>
      <itunes:keywords>pro-comm, hermes, creative, awards, web, strategies, healthcare, industry, one, for, the, money, internet, retailer, conference, exhibition, in-house, marketing, consultation, services, usability, checkup, advice</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : April 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for April 2008. New this month: Oneupweb Launches New Eye Tracking Division, Usability Survival Guide Added to Oneupweb's Growing Library, Save $100 on Registration for the Internet Retailer Conference and Exhibition, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter7/mp3/ouw-newsletter7.mp3</link>
      <pubDate>Fri, 18 Apr 2008 09:00:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/4019</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for April 2008. New this month: Oneupweb Launches New Eye Tracking Division, Usability Survival Guide Added to Oneupweb's Growing Library, Save $100 on Registration for the Internet Retailer Conference and Exhibition, and much more.</itunes:summary>
      <itunes:duration>00:12:00</itunes:duration>
      <itunes:keywords>oneupweb, eye, tracking, usability, survival, guide, internet, retailer, conference, straightupsearch, podcasts, lowdown, poll, results, paid, search, advertising</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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    <item>
      <title>OneUp Low-Down : March 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for March 2008. New this month: Download Oneupweb's New Paid Search Paper and PPC Survival Guide, Oneupweb bloggers get social, our Featured Article explores how website Eye Tracking can close the gap between educated guessing and hard data, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter6/mp3/ouw-newsletter6.mp3</link>
      <pubDate>Tue, 18 Mar 2008 10:46:00 -0400</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/3824</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for March 2008. New this month: Download Oneupweb's New Paid Search Paper and PPC Survival Guide, Oneupweb bloggers get social, our Featured Article explores how website Eye Tracking can close the gap between educated guessing and hard data, and much more.</itunes:summary>
      <itunes:duration>00:09:25</itunes:duration>
      <itunes:keywords>paid, search, survival, guide, internet, retailer, conference, discount, lowdown, oneup, stats, eye, tracking</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
      <enclosure length="9062380" type="audio/mpeg" url="http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter6/mp3/ouw-newsletter6.mp3"/>
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    <item>
      <title>OneUp Low-Down : February 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for February 2008. New this month: Oneupweb launches new Eye Tracking services, our Social Media Marketing study is now available, the StraightUpSearch podcast series finally returns and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter5/mp3/ouw-newsletter5.mp3</link>
      <pubDate>Thu, 14 Feb 2008 10:34:00 -0500</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/2745</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for February 2008. New this month: Oneupweb launches new Eye Tracking services, our Social Media Marketing study is now available, the StraightUpSearch podcast series finally returns and much more.</itunes:summary>
      <itunes:duration>00:08:35</itunes:duration>
      <itunes:keywords>eye, tracking, social, media, marketing, study, survival, guides, straightupsearch, podcast, search, investment</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
      <enclosure length="8262406" type="audio/mpeg" url="http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter5/mp3/ouw-newsletter5.mp3"/>
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    <item>
      <title>OneUp Low-Down : January 2008</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for January 2008. New this month: 2 New White Papers Available, Episode 6 of One for the Money Podcast available for download, Oneupweb wants your opinion, Learn the Top Online Marketing Tactics for Q1 and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter4/mp3/ouw-newsletter4.mp3</link>
      <pubDate>Wed, 16 Jan 2008 09:00:00 -0500</pubDate>
      <guid isPermaLink="false">http://podgarden.podtractor.com/9/233/2577</guid>
      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for January 2008.</itunes:summary>
      <itunes:duration>00:08:35</itunes:duration>
      <itunes:keywords>oneup low-down, newsletter, marketing, white papers, online, tactics, q1, podcast, site, usability, thought, leadership, parkers, pantry, job, openings, matheson, team, ppc, testing</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
      <enclosure length="8263242" type="audio/mpeg" url="http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter4/mp3/ouw-newsletter4.mp3"/>
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    <item>
      <title>OneUp Low-Down : December 2007</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for December 2007. New this month: Advertising Age Names Oneupweb a 2007 Top 20 Search Marketing Agency, MyREDLoung partnership, our official Blogging Survival Guide is now available and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter3/mp3/ouw-newsletter3.mp3</link>
      <pubDate>Wed, 05 Dec 2007 08:32:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for December 2007.</itunes:summary>
      <itunes:duration>00:08:28</itunes:duration>
      <itunes:keywords>advertising, age, search, marketing, agency, myredlounge, blogging, survival, guide, silver, davey, awards</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
      <enclosure length="10174255" type="audio/mpeg" url="http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter3/mp3/ouw-newsletter3.mp3"/>
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    <item>
      <title>OneUp Low-Down : November 2007</title>
      <description>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for November 2007. New this month: Oneupweb launches a 'Next Generation' website, Silver Hill Financial taps Oneupweb's Podgarden division for podcasting services, our featured article, 'When Cyber Monday Looms, Get Social' and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter2/mp3/ouw-newsletter2.mp3</link>
      <pubDate>Wed, 14 Nov 2007 11:32:00 -0500</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to the audio version of OneUp Low-Down, Oneupweb's monthly online marketing newsletter, for November 2007.</itunes:summary>
      <itunes:duration>00:09:40</itunes:duration>
      <itunes:keywords>oneupweb, newsletter, oneup, lowdown, website, silver, hill, press, releases, ses, chicago, meijer</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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      <title>OneUp Low-Down : October 2007</title>
      <description>Listen to our OneUp Low-Down&#8482; newsletter for October 2007 to learn the latest about Oneupweb's new international headquarters, discover our Franchisor's Guide to Online Marketing, get a sneak peak of our featured article, 'Tis the Season to be Social, and much more.</description>
      <link>http://podgarden.podtractor.com/podcasts/Oneupweb/low-down/ouw-newsletter1/mp3/ouw-newsletter1.mp3</link>
      <pubDate>Fri, 19 Oct 2007 11:44:00 -0400</pubDate>
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      <itunes:author>Oneupweb</itunes:author>
      <itunes:summary>Listen to our OneUp Low-Down&#8482; newsletter for October 2007 to learn the latest about Oneupweb's new international headquarters, discover our Franchisor's Guide to Online Marketing, get a sneak peak of our featured article, 'Tis the Season to be Social, and much more.</itunes:summary>
      <itunes:duration>00:08:30</itunes:duration>
      <itunes:keywords>oneup, low-down, newsletter, contact information, headquarters, meijer, social media, holiday study</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href=""/>
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